Guidelines for Effective Publicity

Attendance at your event—and its overall success—will depend on the publicity that precedes and supports it.

Here are some basic guidelines to assist you in creating an effective publicity campaign.

Guidelines for Effective Publicity

STEP 1: Form a Publicity CommitteeSTEP 2: Develop a PlanSTEP 3: Implement Levels of PublicitySTEP 4: Create a Timeline and Stick to It

STEP 1: Form a Publicity Committee

STEP 2: Develop a Plan

STEP 3: Implement Levels of Publicity

STEP 4: Create a Timeline and Stick to It